Jeff Okita

Hi there! I’m a product leader in the HR Tech space that loves to build great things with great people.

I’ve spent 15+ years in early/growth stage start-ups.

Before product, I led sales, client success, and marketing teams. Those roles helped me to understand that product success and company growth comes from tight cross-functional partnerships.

I’m a student of leadership and team building. Some of the most fulfilling aspects of my career have been setting ambitious goals and executing extremely well with a high functioning team.

I've worked my entire career in early stage organizations building foundations and levers for scale. I thrive in both the early and growth stages of companies. I like to balance rolling up my sleeves while empowering my team to do their best work.

Happy to chat and be as helpful as possible.

Work Experience

Tilt is an early stage leave management platform. We help companies stay compliant, while managing the complexity of leave of absence payroll and time off, and we help employees understand how to take a leave, where their wages are coming from, and how to navigate complicated insurance and government form filing.

VP of Product

March 2023 - Today

I joined Tilt to lead their product organization. As part of the executive team, I am directly responsible for setting a product vision, strategy, and executing with a team of PMs and Product Designers.

  • Utilize product innovation to significantly move key business metrics: gross revenue, net revenue retention, gross margin

  • Manage and coach product managers and product designers

  • Revamp the product development lifecycle to focus on impact and speed

  • Partner with the CEO, Board, and the rest of the leadership team on company vision, strategy, operations, and tactics


Degreed created the Learning Experience Platform category, redefining what L&D looks like at larger enterprises. We helped companies see skills and skill development as central to their learning strategy.

Dir. of Product

March 2021-Mar 2023

Product Manager

March 2019 - Mar 2021

Client Success Lead & Growth Marketing Lead

February 2016 - March 2019

I joined Degreed sub-100 employees and was a key player in the company’s growth to +$1 billion valuation. Across Product, Client Success, and Marketing, I was placed on high stakes projects and exceeded all expectations. I was recruited into product by our CPO because of my product sense, problem-solving, and customer orientation.

  • As Dir. of Product, I developed and drove the end-to-end product strategy and vision for the admin experience, including new product launches. I coached a team of PMs to execute on a complex, multi-product roadmap responsible for driving tens of millions in annual revenue.

  • As Product Manager Product Manager/Owner of all admin related features and internal tools. Key improvements I made led to a dramatic reduction of product-related risk on renewals.

  • As Client Success/Growth Marketing Lead, I built a scalable model to serve our customers and drive net revenue retention. Internal Tooling improvements led to an increase of gross margins by 4 percentage points


HotelTonight was a Marketplace for last minute hotel bookings. Sold to Airbnb in 2019.

General Manager - US Southeast

Nov 2014-Nov 2015

I was hired as the GM of the lowest performing region. HotelTonight wanted to hire the first GM from outside the company - someone who was a self starter and entrepreneurial. During my short time, I completely turned around the region to the fastest growing region in the company. I was impacted by a 25% RIF on my 1 year anniversary.

  • Grew region from 13% YoY growth to 90% YoY growth in 10 months

  • Exceeded or met forecast every month, +6% in Aug, +19% in Sep, +30% in Oct

  • Responsible for the P&L of 9 states, and over 1000 accounts


Chewse was a marketplace for Office Catering. Chewse was a 500 Startups graduate (Batch 5).

Head of Customer Acquisition

Oct 2012-Oct 2014

I joined Chewse as their first employee and went through 500 Startups Accelerator program with the founders. I played a number of roles and helped them gain enough traction to raise a Seed and Series A.

  • Identified key acquisition channel, resulting in 20x growth over 9 months through multi-channel acquisition experimentation

  • Created a hiring/onboarding/training/management program for 40% of company

  • Designed a KPI and analytics system to measure success, including cohort analyses and other custom reporting


I founded Six Taste, LA’s #1 rated Food Tour Company. These food tours took customers to different LA neighborhoods on a 3-4 hour walking tour where they sampled dishes at up to 8 different restaurants. Restaurants got customers in their door, and customers got to explore new neighborhoods. I sold the company in early 2023.

Six Taste

Founder & CEO

Aug 2009-Jan 2013

I started this company in my early 20’s out of a passion for food exploration and building great experiences. I learned a ton about scrappiness, all aspects of businesses, and managing a team, very early on in my career as a result of this experience.

  • Bootstrapped business to $400,000 in annual revenues within first year of business

  • Negotiated and established working relationships with over 100 Los Angeles restaurants

  • Hired and managed 5 FT workers, and 20 PT workers

 
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Outside of Work

USC Alumni Leader

I’ve volunteered for 15+ years for the USC Alumni Association. I’ve chaired numerous boards, most recently the USC Alumni Entrepreneurship Network. I’ve been awarded the Widney Alumni House Award for oustanding service, and was most recently appointed to the 2024 USC Alumni Association Task Force, an advisory council to help select the new leader of the USC Alumni Association.

Food Explorer

I used to be a picky eater - my mother used to make fun of me because I only ate chicken. Any other meat involved too much chewing. Now, I love to try new things. Inevitably when you love food, you learn to love cooking, and appreciating where your food comes from. Aside from trying new food, I like to cook at home, and enjoy foraging on the coast; abalone (back in the day), and now clams and oysters.

Traveler

I’ve developed a passion for traveling. My partner and I love to travel to new cities and countries, learn about its history and what daily life looks like. With remote work, we’ve been able to work all across the globe.

OCR/Hybrid Athlete/Racer

I sign up for several challenging races per year. I’ve done 20+ Spartan Races, a half ironman, several shorter races, and most recently I’ve been into HYROX races. Don’t get me wrong - I don’t exactly enjoy these races, but it’s a really good mental challenge, something for me to bond with my partner, and a forcing balance to all the food and travel I really love to do.

Contact

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